King Kong premiered on March 2, 1933 at New York’s Radio City Music Hall and the RKO Roxy. For its time the special effects were noteworthy – having a 50 foot ape climbing the newly completed Empire State Building wowed audiences. In reality an 19 inch model off King Kong was used to film the scene.
Use bananas and monkey themes for your marketing. Get attention with a King Kong sized sale! Maybe have employees dress up in gorilla suits or have customers do a contest for best Kong costume. Maybe have the best Fae Wray scream contest. Will beauty kill your sales slump and woo your customers back?
Direct Marketing Rx Blog 