Wash Your Hands!

September 21-27 is National Clean Hands Week. Avoid colds and other germ related illnesses that can be transferred with dirty hands by promoting clean hand awareness.

Schools, doctor’s offices, hospitals and pharmacies can use this week to raise awareness on the value of clean hands. Adults and children alike can benefit from learning why it’s important to have clean hands. Give adults hand sanitizers and soaps personalized with your business logo.

To make clean hands fun for kids check out  Henry the Hand for information to use in your marketing media. The site has four principles of hand awareness and a cute song that Henry sings along with other educational articles.

The Henrythehand.com has kits for schools or hospitals to encourage children to have clean hands. Available for other businesses there are also stickers, buttons and temporary tattoos available. These items will take the guesswork out of what to give away at health fair or other event focused at children. You can also use the items for promotional mailers and not worry about getting your logo embossed on items.

What do you plan to do for National Clean Hands Week? I’d love to hear about your marketing promotions.

How A $25.00 Gift Card Cost Me $78.00!

Get customers buying!

A friend gave me a $25.00 gift card. Once I was in the store I ended up spending an extra $78.00! Expensive gift for me…I thought I was getting something for free and ended up spending three times the value of the gift card. There went my budget…but it was sure fun. So speaks the shopaholic that lurks within me.

Get your customers to spend more by sending them a gift card to entice them into your store, restaurant, gym, auto repair, nursery or what ever business you operate. A gift card makes an unusual mailer that is sure to catch the eye. Dan Kennedy recommended www.ON-CARD.com in one of his NO B.S. Marketing Newsletters. It’s an innovative way to use direct mailers.

The cards are US Postal Service approved to go in the mail. According to the ON-CARD website the cards are slightly larger than a postcard, glossy and about as thick as a credit card with a detachable wallet sized gift card. You don’t have to worry about unopened envelopes with this intriguing direct mail idea. The front and back is customizable to whatever design you want.

Use the gift cards for special promotions, new product announcements, end of season or close out sales or maybe as a thank you for being a loyal customer. It’s an easy & unique way to get your customers to spend more. The potential uses seem endless and are sure to get attention.

Let me know if you use the card in a promotion and send me a photo of the card so we can all see what it looks like.