
My name is Elizabeth Ruiz and I’m a Marketing Writer. I started my business Direct Marketing Rx in 2006. Here’s my story:
I Planned to Travel the World…
A few years ago I sat on the grass under a tree at a park in Paris. Munching dry cheerios and sipping a coke while looking up in awe at the Eiffel Tower. I planned to experience new travel adventures every year. Unfortunately, I’ve been laid off more than once. This made it impossible to travel as much as I wanted to due to lack of money.
I wanted a recession proof career. I was tired of worrying how long a job would last and if I had enough money to get by. I’ve enjoyed writing since I was a little girl. I’d make up stories and read tons of books. But I never thought I could earn a living as a writer.
The Key to Recession Proof Marketing…
I discovered Dan Kennedy through one of the many ezines I subscribed to and became fascinated with his No B.S. Marketing style. I wanted to use his renegade marketing tips and techniques in my own copywriting.
Dan Kennedy embraced the concept of making money during a recession. How good copy and marketing campaigns could push a business into doing more than survive a recession. Savvy business owners could make more money during a recession then non-recession times.
I was hooked! Now I’m a subscriber of Dan Kennedy’s No B.S. Marketing Newsletter and own many of his books. I even met Dan when I attended his No B.S. Wealth Creation Seminar in 2006 and had him autograph his books for me!
Stay tuned for more info about my story…

