Have Towering Sales

The Eiffel Tower was completed on March 31, 1889. It was built for the Paris Exhibition and since its opening over 200 million people have visited it. Named after its architect, Alexandre Gustave the Eiffel Tower has come to symbolize Paris.

It’s been a few years but I remember the awe inspiring experience of sitting in the park with my travel pal eating dry Cheerios and sipping Coca Cola – hey we were hungry, it was affordable and portable.

You could have a Paris themed sale or marketing promotion. Miniature Eiffel Towers to catch the eye of passersby. I have a pair of Eiffel Tower earrings that are a good conversation piece whenever I wear them.

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Make Your Business Events Bubble Over With Fun!

Have a business event to celebrate? March 20-26 is National Bubble Week. Liven up the party by giving out bubble maker party favors or pens and watch the fun begin.

Or are you planning a kid’s day event, sale or promotion? Have an electronic bubble maker to add enchantment to the festivities. When I was a little girl I loved the delicate seemingly magical beauty of the bubbles I blew rising gently up into the sky. What other ideas to you have for using National Bubble week to market your business?

Don’t Be Late For That Important Client Meeting!

Daylight savings time begins on March 9^th. Spring your clock forward an hour. Give your employees an atomic clock to ensure they don’t miss an appointment with that very important customer. It could ruin the deal if they show up an hour late for the meeting.

Or give your clients a clock with the appointment day and time preset on the alarm for a time just before your appointment. Now they won’t forget to meet with you. Have your logo put on the clock to so they can remember who was so considerate of their time.

We All Need to Catch More Z’s!

National Sleep Awareness Week is March 3-9. Teach your customers about the importance of getting enough sleep and the dangers of untreated sleep disorders. Give your best clients face masks, special pillows, and radios with nature sounds to get them sleeping stress free. Sleepy employees are less productive so share the info with them too. Maybe an official nap area in the break room with a little alarm clock to make sure your staff gets back to work in time alert and refreshed.

I know I need more Z’s how about you? I have a magnetic mattress pad and pillow to help me sleep tight at night. Do you have any special sleep items or rituals to keep your sleep refreshing? Share them with me.

Make Your Clients Go Ape For Your Products!

King Kong premiered on March 2, 1933 at New York’s Radio City Music Hall and the RKO Roxy. For its time the special effects were noteworthy – having a 50 foot ape climbing the newly completed Empire State Building wowed audiences. In reality an 19 inch model off King Kong was used to film the scene.

Use bananas and monkey themes for your marketing. Get attention with a King Kong sized sale! Maybe have employees dress up in gorilla suits or have customers do a contest for best Kong costume. Maybe have the best Fae Wray scream contest. Will beauty kill your sales slump and woo your customers back?

Believe It Or Not Marketing

March 1, 1949 the TV show Believe It Or Not first aired. I remember reading a book when I was a preteen about Robert Ripley’s collection of oddities from around the world. The guy with 4 eyes – two pupils in each eye always fascinated and unnerved me. My Mom loves to watch the show when it airs locally on the Sci Fi channel.

Have any unusual business facts you can use in your marketing? Do you or your employees have any curiosities or unique collections to get your prospects attention? Maybe you can get customers to participate by supplying their own believe it or not stories. Then provide a prize to the customer with the most unusual story for people to believe or not.

Let me know if I can believe your results or not.

Make Your Brand Smell Fresh & Reflect Your Business!

Remember scratch and sniff stickers from childhood that smelled like pizza, popcorn, chocolate and pickles among other scents? How would you like your customers to associate your business with a scent that evokes positive emotions and hits their emotional center with a desire to buy your products or services? Scent has been proven to elicit memories and highlight emotions and now you can use this fact to make your products sell!

Sniff out your competition with scented marketing materials. It’s not just for perfume samples! You can have almost anything scented. Gift cards, coupons, bookmarks, wrapping paper, movie tickets, note pads and yes the good old sticker!

Consider advertising with scented mailers! This marketing edge will increase your chances of getting your mailers opened and read. Rub’ N Smell was brought to my attention and I can’t wait to use it. Check out their site at www.scentisphere.com.

Let me know if you make use of this new technology and what results you get. Oh, and don’t forget to tell me what scent you decide to use.